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Prerequisites:
Wednesday, May 8, 2012 (9:00am - 5:00pm) Cost $183.75 including GST At any given time, today's real estate professionals may be working with four generations of real estate buyers: Millenials, Generation X, the Baby Boomers, and Matures. So how do real estate professionals assess the distinct wants and needs of these generations and nurture real estate client relationships for a lifetime? Say hello to Generation Buy. In this one-day course, students will examine the characteristics of these home buying generations and evaluate their expectations (expectations of the agent and the transaction) as well as communication preferences. As a turnkey resource, this course offers generation-specific marketing tools, networking tips, scripts, and counseling strategies to help real estate professionals formalize their agency relationships. Accredited Buyer's Representative (ABR®) designation: This course also counts as one REBAC elective course to be applied towards the ABR® designation.
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