Our Mission

CREB^® is a member-focused organization that supports the success of REALTORS^® in the Calgary region.

CREB^®’s mission

We provide CREB^® members with the services they need to deliver an exceptional real estate experience.

CREB^®’s vision

REALTOR^®'s first choice for a trusted, industry-leading partner.

CREB^®’s values

Accountability and Respect. We live these values every day by following these guiding principles: Service, excellence, professionalism, community, listening, and advocating.

CREB^®’s strategic priority

To achieve these worthy outcomes, CREB^®’s 2026-25 Strategic Plan will focus on one priority – our members.

CREB^®’s 2026-2030 Strategic Plan defines our organizational direction and empowers our diverse community of CREB^® REALTORS^® to deliver exceptional value to real estate consumers. 

You can also view the one-page strategic framework.